The development of the various social media platforms is one of the unique creations in the past decade. One of the unique social media platforms includes Twitter. The products and services offered by the firm has diversified the ways in which people communicate today. An instance of this is the Arab spring. There continues to be several improvements in the popular social media empire and in this post we take a look at emerging new developments at Twitter.
Emerging New Developments At Twitter
New Advertising Tool
Twitter has announced the development of a new and unique tool that would allow business firms and organizations to target specific tweets at specific audiences and people. The new tool, which is location and geographically based will allow various advertisers as well as firms to target clients using location-based reliance of the tool. The tool will also allow other people to upload ads for the specific clients.
Skype Ads Slam Twitter
Skype, which is now an entity of Microsoft, unveiled a new ad that targets the social media giant, damaging the firms image. The ad, which cost around 12 million, gives a negative picture to the firm by mocking the 140-character limit of Twitter users.
Twitter Search Upgrades
Twitter has improved search. Users can now use the Search Autocomplete functionality, along with the People you Follow option in the search section. This is bound to help you find the most relevant Tweets, people, images or videos for your queries.
Embedding Timelines
Twitter has unveiled a new tool that lets you embed interactive timelines of Tweets on any website. Twitter users who run websites can embed a Twitter timeline on their blogs to add a real-time interactive element to encourage more conversations from readers. Users can start a conversation, tweet, retweet, reply, favorite and do most things that can be done via Twitter itself.
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Improvements to Apps
Twitter has made several improvements to make tweeting, browsing, and managing columns easier on Tweetdeck. Plus, there’s a new Twitter for Blackberry users, and a brand new app for Nokia Series 40 devices as well.
End Of Mac App
MacBook Pro has to look for a new twitter client. This is after Twitter decided to discontinue the app. There will be no further updates and additional upgrades to the app.
Twitter has witnessed many changes in the last three months. With an astronomical number of nearly half a billion people on board the social media platform, the improvements to its services and offerings is bound to spiral its growth and keep it moving forward in the year ahead.
About the Author
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