Social Media Platforms that Create Value

With more than 150 million people using one or the other social media platforms presently, it is highly likely that some of them are having a conversation about you, your business, product or service. You can choose to ignore the conversation or decide to participate in it. By participating in the conversation, you will be involved directly in shaping the image about you and your business.

Social media combines the finest in technology with social interaction to create value. The reach of social media sites is so vast that geographical boundaries don’t count as barriers. Large number of people can access and use information available on such sites. Communication through social media platforms is almost instantaneous. And social media gives you the freedom to make any number of changes to the same article by editing or adding comments. There’s no running away from the fact that social media has a huge influence on buyer’s shopping decisions. So, it only makes sense to focus your time, energy and resources on the right social media platform than give your competitors an edge by choosing the wrong one.

Thousands of social media networks are fighting it out on the virtual world of internet these days. Trying to appear on every platform will not serve the purpose of interacting with people, sharing information and building brand recognition. Some of the latest additions to this already saturated list of social media platforms are:

Popular Social Media Platforms

Facebook

Facebook rests on its strength of being widely used by large segments of people. You can’t ignore its market dominance. The atmosphere at Facebook is informal enough to make interacting with customers and friends easy. Facebook gives you the freedom to post latest information, news and views.

Google+

Google+ is connected with the Google search engine. There is an option to recommend a video or content by clicking on the Google+ icon. By doing this you are actually promoting the video. Although Google+ is still an emerging social media platform, it has the potential to compete with Facebook. s

Postling

This is a new tool where multiple channels come together to form a single interface. When you receive a comment on your Facebook page, you get an email notification on Postling alerting you.

Friendster

Friendster is a new way to stay connected with your friends with your hobbies, interests, business and much more. It is a very simple easy-to-use web interface. Although it is not as highly used as other platforms, it surely will emerge as a sought after social media platform.

Instagram

This one is taking the world of social media by storm. You can share your photos with your friends and view their photos as well. Like it, comment on it or follow them: Instagram is simple and easy to use. You could even transform your ordinary picture in to a piece of modern art with the variety of filters available with Instagram.

Twitter

Twitter entered the social media platform recently and has managed to bring in millions of active Twitter users to its free site.

YouTube

YouTube is one of the most popular platforms used to interact with friends and customer alike.

There is more news coming from the world of social media. Microsoft has come up with its own version of social network site called So.cl. It remains to be seen what sort of impact So.cl has on social networking enthusiasts.

Author Bio

Robin Mckenzie likes writing articles related to Technology News, Gadget Reviews and How To’s. He also does guest posting for Buycenturylink.com, a site that offers savings and current information on consumers broadband internet. Access website here or you can visit centurylink.com.