With the availability of tons of information on the web, it is becoming increasingly harder to retain audiences’ attention for long. Bloggers and publishers are constantly trying out new strategies and techniques to keep their audience coming back for more. Creating digital magazines, sending out newsletters are certainly ways in which you can achieve this. But what if you could convert your blog into a digital magazine without you having to do much? Well, you can think of an idea, and there’s pretty much an app for it. This one, called PressJack aims to do just that. In this web app review, check out how you can use PressJack to convert your blog to a digital magazine and increase tour blog exposure.
PressJack – An Inside Look
PressJack is a software that was launched on 17th, March 2011. It is currently in Beta mode and boasts of the capability of extracting content from the sources you specify, text images et al, and converts it into a digital magazine.
There are some big benefits for publishers.
Have Your Own Magazine-Styled Newsletter
Bloggers have the opportunity to convert their blog into a digital magazine and send it out to their subscribers as monthly newsletters. The added advantage is that certain specific categories of a blog can be converted to a newsletter too! For instance, if a particular group of users are interested in reading the latest news on Windows 8, you could create a magazine specifically for that audience.
Showcase Older Content
Blog posts that are displayed on the front page of a blog tend to get maximum viewership. PressJack ensures that older posts don’t fade out of the limelight.
Focus on User Specific Content Will Help Retain Subscribers
PressJack allows bloggers and publishers to carve out content based publications. Users looking for a particular category of posts can just tune into what’s relevant to them. This in turn will help retain the subscriber base.
Good Features and Ease of Use
The tool is pretty simple to use, has neat features such as good navigation links, print options, clipping tool to narrow down articles of interest, share options, library, notes, bookmarks and more. There are tutorials and guides to help you get started as well!
PressJack allows for automatic updation of news, so anytime the user opens up the magazine, the latest news is available for consumption.
The final product lacks a rich look and does not allow a publisher much room for customizing it to their design requirements. Yet. But there are plans to include some of the changes in the coming week.
Convert Your Blog into a Digital Magazine
Getting Started With PressJack
1. You will need to download PressJack first. Click here to download a free trial.
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2. Run the EXE file and use the wizard to set up the app and launch it.
3. The PressJack Interface is pretty easy to use. Click Add to add a publication name.
2. On the top menu, click the + button to add your publication feeds. Enter the desired information and click Build.
3. You can check all your feed contents in the Articles tab and then click Output to preview your digital magazine.
4. Then hit the Publish button to upload it to the web.
You can check out some of the sample digital magazines here and download the tool to give it a try yourself. PressJack comes in 3 packages, Lite, Pro, and Enterprise.
So readers, do you plan to give this app a try? Share your likes and dislikes about PressJack with us.
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