With the passage of time, people and even multinationals have started using social media tools to promote their products and services. Social media is a vital component of marketing and Facebook pages dedicated to your business or brand is crucial to your campaigns success. This is going to give potential customers a place to interact and discuss more about your offerings, which will ultimately result in better bonding and will drive loyalty not just from your existing customers but also potential ones. In this post, you can learn how to promote events through Facebook.
How to Promote Events Through Facebook
Having your business listed on Facebook events could in fact offer you great advantages for your brand. You can not only invite your own contacts but also others to your listed event. This can be done easily, as people who see their contacts attending the event will get to know about it and want to attend it too. This is actually going to result in more and more people discovering your event and brand which could lead to more sales generation and finding potential customers in the long run as well.
How To Create an Event on Facebook
Following are some vital steps that you need to beware of while you are considering creating an event on your Facebook.
1. Go to the Facebook Fanpage.
2. Click on the Edit Page option which is under the Fan page avatar.
3. Scroll down to the bottom; you will be able to see the option ‘Events’
4. Click on the Edit button.
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5. Now you need to enter the details of your respective Event.
6. As soon as you are complete, you can select the options to publish your event.
7. When you will publish the event, it is going to appear on your Wall.
8. You can invite all your family, friends and contacts to participate in the event.
Benefits of Facebook Events
Facebook Events happens to be a great approach to promote both virtual and physical events that are related to your business. It is simply an incredible marketing tool. The benefits you will enjoy are:
- You can promote all kinds of milestone or events
- You do not need your event to be physical, it can also be virtual such as ‘Launch of a new website’ or others.
- When you create an Event on Facebook, you will be getting a complete page featuring your event.
- You can initially ask your family and friends to your event, later you can ask them to invite their contacts to the event and can also collect RSVPs.
- An added bonus is that Facebook events are indexed by the search engines as well.
What Sort of Events Can be Promoted
- Fashion based events
- Non Profit events
- Launch of a store
- Product launch
- Different virtual kind of events
- Live events and a lot more.
The best part here is that Facebook events are free to setup and offer numerous benefits to getting the word out about your particular event.
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